UK krantenbijlage: Toekomst van verpakken

21 november 2016

A wealth of data on the developments in packaging in the UK and beyond is provided in a special newspaper publication by Raconteur, named Future of Packaging. The report was distributed with major newspapers on 27 October 2016 and is also available as stand-alone online document.
The packaging industry is a huge market set to reach almost $1 trillion by 2020. However, brands are facing a major dilemma - ensuring future packaging is sustainable and innovative, but cost effective. Among other things, the report looks at how to promote brand values through packaging, affordable alternatives to plastic, how scientists are influencing our shopping and the YouTube unboxing video phenomenon.
Klik hier voor de publicatie (2,21 MB).

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