Omni-channel verpakking - verbeteren consumentenbeleving

25 september 2015

With the ongoing evolution toward omni-channel fulfillment, retailers are being challenged to provide customers with a seamless purchasing experience regardless of where the product is being shipped from. A white paper published by Pregis, a provider of protective packaging solutions, discusses the role protective packaging has on improving consumer experience, sales figures and lifetime value.
This whitepaper gives a brief overview of “inside the box” packaging for omni-channel applications and a list of data points that should be considered during the packaging decision making process. Considerations such as packaging aesthetics, cost, and the products liability to damage are discussed.
Klik hier om de whitepaper te downloaden (286 kB).
Klik hier voor meer informatie over de NVC E-course Packaging for E-commerce.

Heeft u vragen over dit onderwerp, neem dan contact met ons op via e-mail of bel: +31-(0)182-512411. Dit bericht is ook opgenomen in ons maandelijkse overzicht, de NVC Members-only Update.